Simple Pricing for Marketing Teams
Want to understand how UTM Manager works → See Features
Starter
Best for solo marketers and occasional users
$0/mo
- ✔️ Create & export UTMs
- ✔️ Import UTMs via CSV
- ✔️ QR code generator
- ✔️ Unlimited users
- ✔️ Free forever
- ✔️ Basic organization rules
Pro
Best for freelancers, startups, and small companies
$49/mo
- ✔️ Everything in Starter
- ✔️ Bulk UTM builder
- ✔️ Templates & sharing
- ✔️ Rule enforcement
- ✔️ Multi-org access
- ✔️ Team governance
Scale
Built for growing teams, agencies, and frequent users
$99/mo
- ✔️ Everything in Pro
- ✔️ Audit logs
- ✔️ User roles & permissions
- ✔️ Priority support
- ✔️ Value dependency rules
- ✔️ Compliance ready
Frequently Asked Questions
Do I need a credit card to start?
No. The Starter plan is completely free and does not require a credit card.
Can I cancel anytime?
Yes. You can cancel or change your plan anytime from your dashboard.
Can I upgrade later?
Absolutely. You can upgrade from Starter to Pro or Scale whenever your team grows.
Does UTM Manager work with GA4?
Yes. UTM Manager helps create consistent campaign URLs that work perfectly with GA4, GTM, and other analytics tools.
Who is UTM Manager built for?
Marketing teams, agencies, and growth teams who need consistent campaign tracking and clean analytics data.
Why Teams Upgrade
Need governance, consistency, and compliance? This is what unlocks with Pro and Scale.
| Feature | Starter | Pro | Scale |
|---|---|---|---|
| Create UTM Links 🛈 | ✅ | ✅ | ✅ |
| Import UTMs (CSV) 🛈 | ✅ | ✅ | ✅ |
| Export UTMs (CSV) 🛈 | ✅ | ✅ | ✅ |
| Generate QR Codes 🛈 | ✅ | ✅ | ✅ |
| Organization-level Rules 🛈 | ✅ | ✅ | ✅ |
| Bulk Tag URLs 🛈 | ❌ | ✅ | ✅ |
| Join Multiple Organizations 🛈 | ❌ | ✅ | ✅ |
| Per-Parameter Rules 🛈 | ❌ | ✅ | ✅ |
| Predefined UTM Values 🛈 | ❌ | ✅ | ✅ |
| Create Templates 🛈 | ❌ | ✅ | ✅ |
| Share Templates (Individual) 🛈 | ❌ | ✅ | ✅ |
| Share Templates (Organization-wide) 🛈 | ❌ | ❌ | ✅ |
| Value Groupings (Source → Medium) 🛈 | ❌ | ❌ | ✅ |
| Manage User Roles 🛈 | ❌ | ❌ | ✅ |
| Create User Groups 🛈 | ❌ | ❌ | ✅ |
| Manage Org level Preferences 🛈 | ❌ | ❌ | ✅ |
| Assign Viewer Role 🛈 | ❌ | ❌ | ✅ |
| Priority Support 🛈 | ❌ | ❌ | ✅ |
| Audit Logs 🛈 | ❌ | ❌ | ✅ |
Start Standardizing Your Campaign Tracking
Join marketing teams using UTM Manager to keep campaign tracking clean, consistent, and reliable.
Start Free — No Credit Card Required